In Make Up For Ever’s new brow range Aqua Resist, Brow Fixer stands out for its texture: creamy, intense, long-wearing and available in five shades. It is applied thanks to a miniature beveled brush that tames and sculpts the brows. Texen Beauty Partners offered its expertise, notably when it came to sourcing the brush, essential to the product’s makeup promise.
Texen Beauty Partners delivered this turnkey development combining a personalized standard pack and, the crucial element of this product, a thin, beveled brush that was particularly demanding in terms of sourcing. Its 45° angle and the ergonomics of its cap, designed to be just the right length, allow a precise gesture to define the brows to perfection.
The five parts that make up the product are injected in various materials chosen for their efficacy and durability. Housing 5ml of product, the bottle is injected in black. The logo and shade of the product are screen printed in white.
